Thinking
out loud.
Deep dives, essays, field notes and marginalia — on markets, India, education, design, and the people I come from.
A good map for the wrong road.
why we teach the way we teach.
The most expensive thing in bangalore isn't the rent
everyone telling you to move is selling the one thing that quietly kills companies.
why more leaders are hiring for the founder's office
The job nobody could define five years ago is the one every CEO now wants filled. What they're actually buying.
how much can AI really disrupt: what i found
Everyone has a take on how much AI changes. I went looking for where the floor actually ends.
how to engineer your finances when no one's writing you a check
Nobody's wiring you eighteen months of runway. How to build it yourself.
the rise of celebrity brands, and what we're not seeing coming
The celebrity brand boom looks like vanity. It's quietly rewiring how products get sold.
the hidden billionaires of kerala, and a weird observation
Kerala builds quiet fortunes and rarely names them. One pattern keeps repeating.
why quick commerce worked in india and nowhere else
Ten-minute delivery is a punchline abroad and a habit here. The reason isn't speed.
if you are so smart, why are you broke?
Intelligence was meant to be the edge. For a lot of clever people it became the alibi.
why you should be here reading anything i say
A fair question to ask anyone with a website and opinions. My honest answer.
hacks of life and business for a 22 year old
What I'd hand a sharp 22 year old, before the world makes them pay to learn it.
my take on influencer marketing
An industry everyone mocks and everyone funds. What it's actually selling.